Shivang Bhatt

GTM & Revenue Analytics · Growth Engineering · Marketing Data Science

📱 (619) 953-8933 ✉ s1bhatt@ucsd.edu in LinkedIn

👤 Summary

GTM-focused analytics professional with 4+ years turning pipeline data, marketing signals, and customer behavior into revenue growth. Experienced in building forecasting models, attribution frameworks, and self-serve dashboards that empower marketing, sales, and product teams to move faster. Pursuing an M.S. in Business Analytics at UC San Diego (Rady).

⚡ Key Highlights

        20%
        Campaign ROI Lift
      
        $380K
        Profit from ML Campaign
      
        70%
        Latency Reduction
      
        94%
        Model Accuracy

🎓 Education

University of California, San Diego

M.S. in Business Analytics (Rady Scholar) · Dec 2026

Customer Analytics, Big Data Analytics, Digital Transformation, Targeting & Uplift Modeling, Churn Prediction, A/B Testing & Experiment Design

Wilson College, University of Mumbai

B.S. in Management Studies (Business Statistics) · Oct 2020

💼 Experience

Senior Business Intelligence Analyst (GTM & Revenue) — NuSummit Technologies

Apr 2023 – Apr 2025 · Remote

Led GTM & revenue dashboard automation for enterprise clients in financial services and insurance. Built SQL/Snowflake pipeline forecasting models from Salesforce data to track lead-to-close efficiency. Partnered with marketing and sales to define GTM KPIs, boosting campaign ROI by 20% and conversion rates by 12%. Developed ETL pipelines and Python scripts in AWS for near real-time executive reporting. Created customer segmentation models achieving 94% accuracy across 5,000+ reviews to guide product launches.

Business Intelligence Analyst (GTM Reporting) — Boston Institute of Analytics

Jun 2021 – Jan 2023 · Remote

Built dashboards tracking pipeline health, marketing impact, and customer success. Developed a Multi-Touch Attribution framework to determine ROAS and optimize channel spend. Conducted funnel analysis and A/B testing in HubSpot and Salesforce. Optimized SQL queries reducing dashboard latency by 70%. Supported Qlik-to-Tableau migration through standardized metrics and self-serve analytics.

Data Strategy Intern (Sales Analytics) — Kustard.ai

Apr – Jul 2019 · Remote

Designed pipeline and lead efficiency dashboards. Built predictive engagement models improving targeting accuracy to 94%. Automated sales reporting cutting turnaround time by 30%. Supported GTM planning to boost consumer engagement by 7%.

🛠 Skills

GTM & Marketing Analytics: Multi-Touch AttributionROASCampaign OptimizationUplift ModelingA/B TestingFunnel Analysis

CRM & Marketing Platforms: SalesforceHubSpotGA4Segment

BI & Visualization: TableauPower BIExcelAlteryxDashboard Automation

Data & ML: SQLPythonSnowflakeAWSXGBoostCausal InferenceChurn PredictionCustomer LTV